DigitalPost Interactive is a SaaS (Software as a Service) and application provider that delivers B2B and B2C digital media-sharing solutions that are both easy to offer and easy to use. The company's visually stunning, user-friendly Web 2.0 technology gives consumers a single, engaging place online for permanently storing and sharing a lifetime of digital media and memories, connecting with family and friends, and keeping organized in today's digital world.

Completely scaleable and re-brandable, DigitalPost Interactive's technology gives companies in the photo, travel, entertainment, sports, and other vertical markets a fast and efficient way to offer dynamic Web 2.0 products and services. This technology can create exciting new revenue streams for all companies looking to monetize this emerging new internet opportunity. For more information about DigitalPost Interactive or its consumer sites www.TheFamilyPost.com and www.WebsitesForHeroes.com, please visit www.dglp.com.

The Virtual Family Room

The Family Post’s destination websites are an exciting new online product that makes it easy for people to connect with friends and family in a more creative and compelling way.  Unlike existing solutions that focus on temporarily storing, then sharing and printing digital media, The Family Post is a “Virtual Family Room” within a “Gated Community” enabling users to have their own permanent website destination, choosing who may visit and peruse their digital media.  The designs offered by The Family Post are the most advanced utilization of Flash technology available today.

Sites are professionally backed-up online daily, and offline weekly, ensuring the secure preservation of data.  The Family Post’s security systems ensure that a family’s cherished memories will be safely stored and survive anything from a simple computer crash to a natural disaster.  With The Family Post, family pictures and other digital life data are secure forever and at an affordable and suitable price from $5.95 per month.

Technology: Quik-Post(SM) Website Administration

The Family Post’s proprietary Qwik-Post™ technology enables families to add content to their websites within seconds and upload hundreds of pictures in minutes.  Accessible anywhere in the world, yet password-protected at the choice of the customer, the technology enables extended families to simultaneously upload and manage their family digital media.  Using Quik-Post™ to update content on a family’s destination website is analogous to attaching a file to an email – it is that simple!

Online Photo Album

The Quik-Post™ Photo Album feature enables users to post quickly and assemble their digital photos.  Users simply upload their images, then organize them in any order they like using our simplified drag and drop interface, and in a matter of minutes have created a professional quality multimedia slide show to share with friends and family around the world.

Family History

The Family Post believes in documenting history.  With our family history section users can enter their story, add a photo or illustrations, and within moments their document is instantly available to friends and family around the world.

Family Calendar

Coordinating schedules and planning get-together and celebrations can involve endless phone calls and emails.  The Family Post’s simple-to-use calendar makes family event planning efficient as important dates such birthdays or anniversaries are all recorded in one place.

Technology: Video-Post(SM) Online Video Uploading

With today’s computer based tools, shooting and editing video has become a common thing.  The question is, “how do you share your video memories?”  Video-Post enables users to quickly upload video directly to their family websites regardless of the digital file format.  Within three clicks, users can securely share their child’s first steps, first bicycle ride, or first date with friends and family anywhere in the world.

Competition: Comparisons and Contrasts

Tier1Research (www.tier1research.com) has written that DigitalPost Interactive’s “family” theme hosting plans effectively incorporate functional hosting capabilities to produce a very compelling offering.  Customers get a custom-designed web site along with standard web hosting services.  The differentiator is how the sites integrate and are built around many functional hosting capabilities. 

The idea is to create a “virtual family room” where family and friends can view photos and videos, plan events, stay in touch, make announcements and post web messages.  It’s like a web site, photo album, planner and directory rolled into one.  This offering has the potential to replace the need for having multiple functional services from different vendors.  You can do everything here that could be done with a blog, photo hosting account and social networking site.  While more hosters do offer these functional hosting services, commonly as ad ons, few have succeeded in making everything work together so well.  

MySpace has a large social networking site, but it requires knowledge of HTML coding and lacks security.  It has ads on every page, is the center of child safety stories, and is absolutely not for families.  Shutterfly does not have the ability to do slideshows and lacks message boards, a history section, video uploads, and other key feature that make The Family Post a better option.  KodakGallery-Easyshare was previous Ofoto.com and is good for sharing and printing out pictures, but users are just logging into a singular page versus having an elegant website like TFP.

MSN Spaces is Microsoft’s version of MySpace and focuses on social networking.  Advertising runs rampant and it lacks the focus of connecting families together. GoDaddy’s template driven website tool appears too cumbersome for the average user.  TFP’s Quik-Post is very intuitive and easy for customers to edit their Flash website.  Snapfish, now owned by HP, has not evolved their social networking capabilities and has not evolved into a Web 2.0 company.  Myfamily.com does not support video or slideshow presentation and is considered a basic family website with few options and upgrades.

Tier1Research has added that organizing and marketing plans around themes such as family, sports teams, weddings, resumes, etc. would better target customers, and combining functional services provides a strong value-add creating more compelling web sites.  Also, its wiki-based administration through Quik-Post enables different users (ie. other family members) to login and edit site content.  The chat room can be used collaboratively for real-time online instant messaging. 

A password-secure option is available on DigitalPost Interactive sites, enabling families to invite only family members and friends to view the site.  The e-mail, e-card, and newsletter functionality is very valuable for notifying other family members when content is updated or for important announcements such as anniversaries, weddings and other special events.  Secure access is attractive since it addresses growing online safety concerns. 

The pricing is very competitive in comparison to standard shared hosting offerings.  Three packages are priced at $5.95, $10.95 and $15.95 per month.  The Standard package ($5.95) has storage of 1k photos.  The Classic package for $10.95 has room for 2k photos and includes an e-mail account and newsletter sending capabilities.  The Premium Package for $15.95 comes with unlimited storage, video hosting and e-card and e-RSVP functionality.  A fully personalized domain name is priced at $35.  An extra 5GB of storage costs $5 per month.  Site re-designs are priced at $50.  Free two-week trials and other discounts are offered.

Key Management

Michael Sawtell – Founder/CEO – Michael has extensive Internet company experience having been President and COO of Interchange Corporation (now Local.com / NASDAQ-LOCM), a leader in Internet advertising and local search from March of 2000 to April of 2005.  Michael has been a very active participant at some of the leading Web 2.0 conferences throughout the country including OCVG (Sept. ’06), TieCon (Dec.’06) in Orange County and the Web Hosting Summit (Nov. ’06) in Las Vegas hosted by Tier 1 Research Group.  He has previously held key positions with Northrop Grumman Corp. where he was very active in the executive operational development of the B-2 Stealth Bomber. 

Steven H. Dong – CFO – Steven has over 18 years of experience in the financial management and consulting of publicly held companies.  His most recent executive position was as CFO of Taitron Components, Inc., a top fifty, leading discrete semi-conductor company.  During his four years as Taitron’s CFO, Steven was instrumental in securing $20 million in financing and managing in excess of $41 million in assets.  Steven is also a Certified Public Accountant and received extensive financial accounting experience during his seven years at PriceWaterhousCoopers, LLP where he assisted several of his clients through Initial Public Offerings.  Stephen is a member in good standing with the American Institute of Certified Public Accountants and California State Board of Accountancy.

Andre Bourque – Vice-President of Product Development – Andre is responsible for product management of the DPI platform and tools.  He joins DPI with nine years of high technology consumer an enterprise experience.  Prior to joining DPI, Andre was a senior product manager for the Intel Corporation   He managed an India-based product development team, delivering expansion of a global reseller application to channel reach in Japan, Eastern Europe, and Latin America. 

Board of Advisors

Darin Brannan was most notably the founder of Verio, Inc.  He wrote the original business plan, attracted the senior management team, helped raised over $1 billion in financing, and assisted with building that company to be the largest Internet services company serving the SMB market (Verio went public in 1998 at a $1.2 billion valuation and was sold in 1999 to NTT Communications for $5.5 billion cash).  While at Verio, Mr. Brannan also helped launch VIANet, which became a separate company and achieved an IPO with a valuation in excess of $3.5 billion.  Prior to founding Verio, Mr. Brannan was an Associate at Norwest Venture Partners, and an associate at Burr, Egan, Deleage & Company.

Heath Clarke has served as the CEO and Chairman, since March 1999, of Local.com (NASDAQ-LOCM), formerly Interchange Corporation.  Heath is responsible for driving the growth of Interchange’s flagship product Local.com, which is one of the top 5 local search engines on the Internet.  He led Interchange to an IPO in October of 2004.  Mr. Clarke was a finalist for the 2005 Ernst and Young Entrepreneur of the Year award.  Heath is a Patron Councilor of the Atlantic Council, a Patron of the American Enterprise Institute, a President’s Club Member of the Heritage Foundation, and a President’s Council Member of the Foundation for Economic Education, among others.

Brendon C. Kensel is the founder and President of Kensel Ventures LLC, a boutique corporate advisory firm that offers merger and acquisition, strategic alliance, business planning and capital raising services to leading-edge technology, e-commerce and media & marketing companies.  Prior to founding Kensel Ventures, Mr. Kensel was E.V.P. and CRM division president at eSynergies (OTCBB: ESYG), an eBusiness solutions company.  Mr. Kensel also negotiated several key acquisitions including that of e2Communications and Worldwide Xceed Group (NASDAQ: XCED) and was the founder and CEO of Salesmation, before successfully selling the business to eSynergies.